Client acquisition service
Google Ads
Google ad campaigns so that people already searching for what you sell find you, at the right moment. We set them up, optimise them every week and tell you how much each lead costs you.
Fixed price · Reply within 24 working hours · In English, Spanish and Catalan
- Launch
- 2 weeks
- After
- Weekly optimisation
- Deliverable
- Monthly report with cost per lead
- Price
- Fixed management fee; you decide the ad spend
We measure every enquiry
What is Google Ads?
By Jose Santiago Mateos, founder of AsesMarket · Updated October 2026
Google Ads is Google's advertising platform. It lets you appear at the top of search results, on Google Maps and on YouTube when someone searches for something related to your business, and pay only when they click or call you. Set up properly for your market, it's the fastest way to win customers who already intend to buy; local SEO is its long-term complement.
What it's for
- Customers from day oneYou appear at the top as soon as the campaign goes live.
- Only in your areaYour ads are shown where your customers are, not all over Spain.
- You know what it costsWe track calls and enquiries so you know what each customer costs you.
Who it's for
- Businesses that need customers from the first month.
- Businesses with seasonal services or demand peaks.
- Businesses already investing in ads that don't know if it pays off.
Are your Google ads working?
Tick the signs that sound familiar. We'll tell you straight away where we'd start.
What's included
Eight deliverables in three blocks: plan, launch and improve every week.
Plan
Week 1- 01
Audit and goals
What you want to achieve, what a customer is worth and what your competitors are doing.
- 02
Keywords
The searches that bring you customers, and the ones to exclude.
- 03
Campaign structure
Search and Maps campaigns organised by service.
Launch
Week 2- 04
Ads
Ad copy and call, location and sitelink extensions.
- 05
Local targeting
Radius around your business, schedules and devices.
- 06
Enquiry tracking
Calls, forms, directions and WhatsApp, properly measured.
Improve
Every week- 07
Weekly optimisation
Bid, search and ad adjustments based on results.
- 08
Monthly report
Spend, leads and cost per lead, explained clearly.
How we work
It covers the A, E and S phases of the ASES Method: analyse, express and sustain. See the full ASES Method →
- Week 1
Approach
- We
- We define goals, budget and keywords, and review your competitors.
- You
- A one-hour meeting.
Result: campaign plan.
- Week 2
Setup
- We
- We create the campaigns, the ads and the lead tracking.
- You
- Give us access to your account, or set it up together, and approve the ads.
Result: campaigns ready.
- End of week 2
Launch
- We
- We launch the campaign and monitor it daily for the first few days.
- You
- Let us know about the calls or orders that come in.
Result: campaign live.
- Every week
Optimisation
- We
- We adjust bids, searches and ads, and send you a report every month.
- You
- Half an hour a month to review it.
Result: lower cost per contact.
With your ads running, make it last
Google Ads works better alongside these services.
And so that, when they click, they stay: Brand websiteVisual identitySocial mediaBrand strategy
Frequently asked questions
Straight answers about Google Ads, no small print.
01How much does Google Ads cost?
There are two parts: the ad spend, which you pay directly to Google and decide yourself, and our management, at a fixed price. On the first call we'll recommend an initial spend based on your sector and your market.
02What's the minimum I need to invest?
There's no fixed minimum: it depends on how competitive your sector is. We start with a prudent amount and adjust it based on the results.
03When will I see results?
Ads start showing as soon as the campaign goes live. The first few weeks are for learning and fine-tuning the cost per enquiry.
04Is the Google Ads account mine?
Yes. The campaigns are created in your own account and the invoice for your ad spend comes straight from Google.
05How is it different from local SEO?
Google Ads gives you immediate visibility while you pay; local SEO takes longer, but keeps bringing in customers without paying per click. Ideally, combine the two.
06Do you guarantee a number of clients?
No. Nobody can guarantee that. What we do is measure every enquiry and optimise every week so that every euro works harder.
07Do I need a website?
It helps a lot: ads convert better when they lead to a page designed for that service. If you don't have one, we can prepare a landing page.
08Can I pause the campaign?
Yes, whenever you like: for example during holidays or if your diary is full.
09Do you also run ads on Google Maps or YouTube?
Yes. For a local business we usually start with search and Google Maps, and add other formats when they make sense.
10What do I need to provide?
An initial meeting, access to your account, telling us which contacts turn into clients, and half an hour a month to go over the report.
Shall we get your business to the top of Google?
Tell us what you sell and where, and in 30 minutes we'll tell you what investment would make sense.
- Phone
- 644 55 14 08
- 644 55 14 08
- Opening hours
- Monday to Friday, 9:00 to 18:00